Dave originally studied theater and film at university. He enjoyed writing so much as a student that he decided to do something similar as a job. Fast-forward 15+ years and he’s just about managed to forge a career in content writing. He’s worked in PR, marketing, and advertising for a range of businesses operating in sectors as diverse as construction equipment, adhesives, sportswear, and ice cream(!). However, it’s tech where he feels most at home. He spends his days trying to tame the wordage around the apps, platforms, and solutions that really smart people build, into high-impact, business-friendly messages. He uses exclamation marks far too much for someone of his age and digs an Oxford comma.